HeyGen Generate Look Pricing

Change avatar outfits and backgrounds while keeping the same face.

Simple, Transparent Pricing

Pay only for what you use. No hidden fees, no commitments.

Charge Price
Generate a look (per look image)$0.5
Create a new avatar identity (one-time, includes training)$1.25

Need more credits? Buy credits

How HeyGen Generate Look pricing works

This model has two independently billed operations:

  • Generate a look (with a trained group_id): $0.5 per call.
  • Create a new identity (from a photo, one-time): $1.25 — training takes ~15-30 min; then reuse the returned group_id to generate looks at $0.5 each (no retraining).